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Adidas unveiled a 007 Ultraboost shoe collection inspired by No Time to Die, Lifestyle News

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Adidas has unveiled an upcoming adidas x 007 collaboration, inspired by the 25th James Bond film No Time To Die which hits theaters later this month. These don’t look like shoes Bond would wear to avoid explosions and drive cars with guns – but they’re more aimed at his fans anyway.

This new UltraBOOST collection will be launched in two phases, but the first phase will be exclusive to members of the Creators Club program from September 17th. The complete collection will be open to the public on September 24. The first shoe launched in this collection is the UltraBOOST DNA White Tuxedo, which mimics the secret agent’s white look.

According to adidas, the shoe pack also includes:

  • ULTRABOOST 20 Black Tuxedo ($ 280): Embodies James Bond’s classic black tuxedo. Inspired by the thrilling action scenes of No Time To Die, this running shoe features responsive cushioning and insole graphics taken directly from the backdrop of a scene set in Cuba.
  • ULTRABOOST 20 Q Branch ($ 280): Honoring Q Branch, the birthplace of wearable tech, is celebrated with the inclusion of a hidden pocket in the shoe’s lace-up cage.
  • ULTRABOOST 20 No Time To Die Villain ($ 280): Inspired by Bond’s latest villain, Safin, this design features a raw concrete look, a lacy cage that mimics Safin’s porcelain mask, and a detail-printed insole directly from his bunker.

These new designs inspired by No Time To Die are combined with the functionality of the adidas UltraBOOST range.

The BOOST midsole on each shoe provides the wearer with an ultimate level of energy return, made from a solid granular material known as TPU. You can find the complete adidas x 007 collection on the adidas app and the adidas website. The shoes will also appear in adidas Performance VivoCity on September 24.

No Time to Die will hit theaters on September 30.

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This article first appeared in Material area.


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